PENN Opens Its First ESPN BET Brick-and-Mortar Sportsbook in Detroit

PENN Entertainment has opened its first ESPN BET brick-and-mortar sports betting and dining facility in Detroit in time for the exceptionally popular NFL event. As reported, the sports book’s location in Hollywood Casino in Greektown is less than a mile from the NFL Draft venue, with the event starting on 25 April at 8 p.m. EST, thus offering customers the opportunity to get a first-hand insight into the nearby happening and simultaneously enjoy exclusive dining amenities.

Exclusive Sports Betting Experience:

The ESPN BET’s sportsbook and restaurant are spread across 4,500 square feet of the upper floor of Hollywood Casino. According to MLive, visitors can use cutting-edge digital kiosks, big TV screens, a 30” video wall, and a restaurant with broad food and drink offerings.

ESPN BET, a digital content provider and a part of casino corporation PENN Entertainment launched its first digital platform in November 2023 to continue expansion across the States. The branded retail sports book comes to Greektown just in time for the NFL major off-season event. According to reports, the Detroit Lions have the No.29 pick from the Draft scheduled to kick off in the adjacent Campus Martius Park and Hart Plaza later today.

Close to Popular NFL Draft Venue:

Hollywood Casino at Greektown GM, John Drake, reportedly commented: “This is an exciting week to debut PENN’s first physical ESPN BET sportsbook as the city of Detroit hosts the NFL Draft and its festivities. Bringing ESPN BET to Hollywood Greektown combines PENN’s premier sports media and sports betting offerings to create an amazing atmosphere for fans to watch and bet on sports. To celebrate the opening, we’re thrilled to host ESPN talent and programming at our property throughout the week.”

Mike Morrison, Vice President of ESPN BET and ESPN Fantasy, added: “We’re thrilled to open the first ESPN BET retail location in Detroit and become part of a community of deeply passionate sports fans. We want fans to come embrace a first-class betting experience and we’re excited to showcase the ESPN BET brand in a contemporary space.”

Featuring Series of NFL Draft Events:

As the NFL Draft is scheduled for 27 April, ESPN BET will reportedly arrange multiple dedicated events at Hollywood Casino over the three-day festivities, such as podcasts and broadcasts to feature industry experts and popular personalities. ESPN BET Live show will be live from the new brick-and-mortar sports book for the first two days of the Draft. As reported by MLive, Hollywood Casino has arranged additional sports viewing and wagering areas for the upcoming event.

PENN Entertainment and ESPN BET mark a stunning Detroit market debut as they continue looking to expand sports betting operations in New York. PENN paid $25 million to WynnBet to take over its New York license and become eligible to enter the lucrative Empire State market in 2024.

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